Annual Giving Campaign
The campaign is multi-million dollar community giving initiative resulting in a consistent increase in funds raised over the last eight years. Includes full-scale branding and design in addition to volunteer coordination, vendor relations, and special events.
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Objective: Annual employee giving campaign to raise $1 million and meet the 80% participation challenge.
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Communications: internal social media content, direct email messaging, intranet site postings, print, digital flyers and large-scale signage creation.
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Special events: meetings and information sessions, fundraising events and campaign celebration from upper management members.
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Success: campaign raised $5.6 million for United Way and finished at 88% online participation – the highest in more than 10 years.
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Montgomery County United Way
Mitchell Energy and Development
Corporation Heritage Award: 2013, 2012, 2011, 2010
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International Association of Business Communicators (IABC), Silver Award of Merit, 2014
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Houston Business Journal: Recognized for $2.1 million United Way donation in 2016.